Adapting your search strategy for a semiotic search engine
Using Google's expanded text ads
The new face of search.
02 Jun 2016 ·
We’re excited to announce the launch of Epiphany’s supplement in association with The Drum, focusing on the ever-changing face of search marketing.
Titled ‘The New Face of Search’, the supplement looks at the wider context of search marketing and how brands can connect with their audience through better understanding the context, intent and behaviour online.
Topics covered include:
- Attribution modelling
- Programmatic display advertising
- Content marketing
- Mobile search
- Online tracking and analytics
- Conversion optimisation
If you’d like to receive your own free copy of our New Face of Search supplement, simply fill in your details here and we’ll send one out to you.