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Sounds of Street View.

The author

Heather Millar

Marketing Executive

Epiphany's Sounds of Street View campaign for Amplifon, the world's leading dedicated hearing specialist, has continued to win new fans after appearing on BBC World News and being shortlisted for a Mashable Award this week.

You can watch BBC Click's coverage further down this page.

Sounds of Street View is a digital explorative sound experiment developed by Epiphany for Amplifon. It gives users a 3-dimensional sound experience in a Street View environment. Utilising the Web Audio API platform, sounds are designated as though they were ordinary Google Maps markers, but instead of an image and information being assigned to the marker, a sound is instead.

The framework is a world-first and was devised, developed and promoted entirely in Epiphany's Leeds-based studio.  It has received widespread praise for its innovative technology, which is available for developers to pick up and use via the Sounds of Street View site.

After earning coverage across the web the campaign was featured on BBC Click and has been shortlisted in Mashable's The Mashies, the annual awards program showcasing outstanding digital work in marketing, advertising and social.

The Epiphany/Amplifon campaign is shortlisted in the Best Interactive Audio category alongside KPFM/BBDO Colenso and Edelman Digital (for the Call of Duty: Advanced Warfare Kevin Spacey reveal).