Our expert SEO and development teams have successfully handled migrations for a wide array of clients, ensuring that the process not only runs without risk, but also improves your search visibility.
- Robust migration processes
- Multiplatform experience
- Collaborative working and documentation
- Risk assessments and mitigation
- Scalable approach
- Post-launch support and testing
website migration approach.
We support site migrations by giving developers best-practice guidelines at an early stage in the project. We work with clients to plot sitemaps, templates, content, redirect maps, test crawling and to make sure that existing analytics and tracking technology remains intact. Our robust processes are scalable, making sure that migrations go smoothly for eCommerce giants and brochure sites alike.
We benchmark your existing site to learn everything we can about its current state and World Wide Web legacy. Next we work with you to find critical assets and paths that have considerable link quality and identify any that may be flooded with bad back-links. We then produce a revised site map which takes into consideration efficiency, SEO and user intent.
Our SEO team are proficient in server configuration, Regex, artificial intelligence and programming and we work with your IT department to produce and test redirects for your server configuration.
Of course, the real test comes when the site launches. We conduct detailed analysis on your site following the launch date, checking rankings, traffic, conversions and identifying any areas for improvement.
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