Understand these metrics Previous brand (Robinsons)
Harrods is one of the world's largest and most famous department stores, selling luxury accessories, beauty products, designer clothing, home wear, food and beverages in Knightsbridge, London.
Harrods is owned by businessman and multi-millionaire Mohamed Al-Fayed, whose fame only enhances the success of the business. Founded in 1834, Harrods now employs over 5000 staff and has more than 330 departments.
The keywords for this SuperBrand reflect the most popular products they supply such as clothes, food and gifts. Many of them are prefaced with 'luxury', as this is the market that Harrods target.
|London department store|