-
3.54%
Overall Visibility
-
-0.28
Point Change
-
38/50
BrandSearch™ Rating
-
38/50
SuperBrand Rating
Overview
Caterpillar has been producing construction and mining equipment, engines and turbines for over 80 years and is now considered a global technological leader in these fields.
Caterpillar has a number of leading brands attributed to the company including Cat, which is the primary public-facing name representing the company's equipment related services, Cat Logistics and Cat Financial.
Keyword Rationale
Caterpillar's keywords are very similar to that of JCB's - the other construction brand within this SuperBrand listing. These are a combination of the popular products that Cat provide to business customers and also terms that they are optimising for in their current online SEO strategy.
Keywords
| mini diggers |
| industrial automation |
| telehandler |
| forklifts |
| marine engine |
| mini excavator |
| bulldozer |
| construction equipment |
| backhoe loader |
| construction vehicles |
Paid Search Visibility
Organic Search Visibility
Overall Traffic Availability By Month
Overall Search Visibility By Month
