Twitter Blog Posts

Social Media: Is it Becoming More, or Less, Individual?

Friday, July 15th, 2011

Engagement, Facebook, Google, Social Media, Twitter

Something strange seems to be happening in the world of social media and it only looks to get worse – whether Google+ survives or not. As expectations get higher and technological norms become more impressive, people seem to be gradually abandoning individuality in favour of simple, across-the-board standardisation from the likes of Facebook and Twitter. However, it’s hard not to agree that this egalitarian approach is a bad one; given the way that individual presences have evolved online, it may just be a simple reaction to having too much freedom. (more…)

The Scoop on Ben & Jerry’s Twitter Campaign

Monday, July 4th, 2011

Engagement, Social Media Optimisation, Twitter

Summer is officially here, and there’s no better excuse to sit out in the garden and stuff our faces with ice cream.

America’s most delicious export, Ben and Jerry’s, has taken the summer by the horns and recently embarked on their 2011 Scoop Truck Tour across the States, performing the mouth-wateringly noble act of dishing out free ice cream to the populous. (more…)

Twitter in the Classroom: Distraction or Modern Approach to Encourage Participation?

Tuesday, June 21st, 2011

Engagement, Social Media, Twitter

My 15-year-old sister Mallory has just finished her first year of high school, and just like most young adults from Generation Z, one of her preferred methods of communication is Twitter. Generation Z – or the Internet Generation – are those born between 1992 and 2010, and are one of the leading target demographics for brands and businesses. While Generation X and Y are familiarising themselves with the importance of social media, Mallory and her contemporaries are sharing and promoting the latest trends, ultimately influencing the way we interact and buy online. (more…)

Bucket List an Internet Hit

Friday, June 10th, 2011

Blogging, Featured, Twitter

The internet is always a mixed bag.  There are things that make you laugh, cry and sometimes feel a bit queasy but a blog from a 15- year-old in Ulverston has really made me think about my life and what I want to get from it.

Alice Pyne created an Internet blog in which she described her fight against Hodgkin’s lymphoma, a cancer of the white blood cells.  Taking inspiration from the 2007 film, the Bucket List starring Jack Nicholson and Morgan Freeman, Alice has made her own Bucket list which is a list of things she wants to achieve before she dies.

Alice says in her Blog “I’ve been fighting cancer for almost four years and now I know that the cancer is gaining on me and it doesn’t look like I’m going to win this one.” (more…)

ALEX FERGUSON: TWITTER HATER

Friday, May 20th, 2011

Engagement, Social Media, Twitter

Everyone’s favourite red nosed Taggart a like and premiership manager Sir Alex Ferguson hates Twitter apparently. This isn’t an age thing as fellow pensioner Michael Winner (@MrMichaelWinner) tweets with the satirical glee you would expect a national treasure to. His daily musings about the life of a well-heeled lovie provide exactly what you want from a celebrity Twitterer. Sir Alex on the other hand commented today, “I don’t understand it, to be honest with you. I don’t know why anybody can be bothered with that kind of stuff. How do you find the time to do that?” How indeed Alex! This is obviously a subject close to home for the technophobic Scot, Manchester United Captain Rio Ferdinand certainly finds time to tweet (@rioferdy5). Even though I hold no affection for Manchester United, I count myself amongst his 1,045,108 followers. Being a football fan I’m semi interested in listening to what a high profile sportsman says. Rio has sent out 6,000 tweets in just under a year averaging about 16.4 a day. Ferguson goes on to say “There are a million things you can do in your life without that. Get yourself down to the library and read a book.” Read a book. Come on Fergie – what’s a book? Don’t you mean a Kindle? I read recently that Amazon sell more kindle ‘books’ than actual tangible books. He then seems more resigned to the way technology envelops people by saying “Seriously. It is a waste of time. It seems to have a certain momentum at the moment. Everyone seems to want to do it.” Everyone apart from you Alex, although a quick Google of “Alex Ferguson, Twitter” returns the expected imposters: (more…)