Social Media Blog Posts

Spotify Launches Web Buttons

Friday, April 13th, 2012

Internet, Social Media, Usability

Remember the good old days of adding a song to your MySpace profile, or the trend of e-commerce fashion sites playing music in the background like their bricks-and-mortar counterparts? Digital music goliath Spotify has launched the next phase of their takeover of the digital music streaming market. (more…)

Checking in? Expedia uses Facebook to inspire travellers

Thursday, April 5th, 2012

Facebook, Search Engine Marketing, Social Media

In a bid to increase newsletter sign ups and create more targeted promotions Expedia have created a new check-in app for Facebook. The difference to other check-in apps is that you don’t actually have to be in the place you are checking in at. (more…)

Facebook Timeline for brand pages video

Monday, March 26th, 2012

Facebook, Social Media, Social Media Optimisation

This Friday (30th March) marks the roll out of Facebook’s timeline for brand pages. Here’s what you should be looking out for over the next few days to get your timeline optimised. (more…)

Children’s Charity Launches the First Gender Specific Advert

Tuesday, March 13th, 2012

Digital Innovation, Engagement

Children’s charity Plan UK are launching a new ad campaign with a difference – it will be the world’s first gender specific advertisement.

The ad will be displayed in a bus shelter on Oxford Street and uses facial recognition software to decide if the viewer is male or female. Apparently it is only 90% accurate so don’t get too offended if it gets your gender wrong! (more…)

Take cover! Preparing for the Facebook timeline switchover

Thursday, March 1st, 2012

Facebook, Social Media

On February 29th 2012 Facebook announced it was going to integrate the new ‘timeline’ layout into its business pages, giving businesses a month to think about updating their pages to accommodate the new format before automatically switching all pages over on the 30th March. (more…)