SEO Blog Posts

Google Flights Takes to the Air – Cheap Flights Beware!

Friday, September 16th, 2011

Google, SEO

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Google has evolved over the last ten years from just a trusted search engine to a global entity that users are constantly in awe. From acquisitions of Fortune 500 companies to being at the forefront of search innovation, Google has indeed dominated the way we search for services, places…and flights?

Yep that’s right! Google is yet again centre stage in the news with their latest offering for people looking for a competitive price for flights within the United States. The search engine’s official blog, Inside Search, announced its latest service only two days ago and already there is drama amongst travel search engine competitors. (more…)

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What are Microformats and How Can They Benefit You?

Thursday, September 15th, 2011

SEO, Web Development

Microformats are the current step on the road towards the ‘Semantic Web’ or ‘Web 3.0’. They are a set of conventions that can be used within a web page to provide more information regarding its contents.

With the use of Microformats, a page can evolve from simply being ‘machine readable’, to being ‘machine understandable’. (more…)

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Simple Ways to Rank High on YouTube

Wednesday, September 14th, 2011

SEO, Uncategorized, YouTube

Question: How can I optimise my videos on YouTube to make them more visible?

Answer: By using the same techniques as you would for traditional Search Engine Optimisation (SEO). (more…)

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The SEO Utility Scripts – Head to Head

Tuesday, September 13th, 2011

SEO, Web Development

Over the coming months I’ll be working with Andy to come up with a series of simple SEO utilities using C# and also a *nix based language so you can see the same solution implemented in two different languages (and development styles!).

For simplicity, I’ll be writing my solutions as basic Console applications to make them quick and easy for you to use. (more…)

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Search & Social Media: The Marketing Debate

Thursday, September 8th, 2011

Featured, SEO, Social Media

Over the past few years, it’s become almost impossible to escape the influence of social media. Whether it be the rise to prominence of Facebook and Twitter, new ventures into the realm such as Google+ or the real world impact that these sites are having, social media is now a growing part of daily life which hasn’t gone unnoticed by marketers. Yet with Pricewaterhouse Coopers (PwC) indicating that digital marketing spends are set to expand by 11.2% over the next three years, should this focus on social media necessarily lead it to be viewed as the cornerstone of these new campaigns? (more…)

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