SEO Blog Posts

Schema.org – Recent Updates Encouraging?

Monday, October 17th, 2011

SEO, Web Development

In September’s post, I wrote an introduction to Microformats and how you can make use of them.

At the end of the post I mentioned Schema.org – a standardised set of a Microformats being developed for widespread use across the net, including universal support amongst search engines. (more…)

You’ve Got Your PR in My SEO

Friday, October 7th, 2011

Conferences, SEO, Think Visibility

You know what digital marketing conferences need more of? Robot Wars. I learned this last month when I attended Think Visibility along with a few colleagues from the Epiphany contingency. Think Vis, as it’s affectionately called by the hundreds who storm its doors every six months, is a search conference with a difference. Mostly because organiser Dom ‘The Hodge’ Hodgson likes to put his own wacky flavour on the whole affair. Events range from the aforementioned Robot Wars (minus Craig Charles) to a post-lunch game show involving SEO-themed piñata bashing. Of course, there were real lessons to learn too from the adept array of speakers who graced the two stages. (more…)

Retailing Online: Fashion Brands Miss Out at Your Peril

Wednesday, September 28th, 2011

Online Marketing, SEO

I can still remember five or six years ago when River Island, the high street fashion chain, launched a brand new Flash website. That’s right people…totally in Flash. With this launch came an immediate back lash by the RNIB about accessibility issues. Oh, I remember it well. (more…)

Two New Tools to Improve Link Building Productivity

Thursday, September 22nd, 2011

Featured, Link Building, SEO

It would seem that link building tools are just like buses – you wait ages for one to come along and then two come at once. Case in point: this week I came across two new tools from Citation Labs called Outbound Scraper and Contact Finder.

The idea behind these tools (scraping a page and extracting outbound URLs then finding contact details for said URLs) is nothing new. However, what is different is that unlike previous tools that have promised these functionalities, these actually work but more importantly, they work well. (more…)