From Pandas to G+, a look back at the updates that Google released this year shows the importance of innovation in search marketing. We’re predicting that 2012 will be no different. (more…)
Industry News Blog Posts
Social Data Hub Announced by Google Analytics
Thursday, December 8th, 2011Featured, Google Analytics, Industry News
Today at Le Web, Google announced the launch of its social data hub.
The social data hub aims to enable social network partners to submit their activity streams, making the data available to Google Analytics users within a set of social reports currently in development. (more…)
YaCy – The P2P Search Engine
Friday, December 2nd, 2011Keeping up to date with the Google Freshness Update
Wednesday, November 23rd, 2011Featured, Google, Industry News
For a long time Google has been trying to overcome the issues of a stale index. Query Deserves Freshness (QDF) was implemented to cover breaking / topical news and Google Caffeine was specifically designed to provide quicker indexation of new and more varied content. Now with the imaginatively named Freshness update, Google takes freshness to a whole new level. (more…)
Paid Search Ads at Bottom of Results Page
Tuesday, November 22nd, 2011Google has recently started to show paid search adverts at the bottom of the results page. According to the Adwords blog, they are assessing the results for each search to determine where is best for the adverts to show. (more…)

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