Digital Innovation Blog Posts

Start-up Search Engines: Google Killers or Wannabes?

Thursday, November 25th, 2010

Digital Innovation, SEO

If you’re interested in SEO enough to keep up to date with the latest start-ups, then you are familiar with the list below of a few search engines that have been operating for the last few years, either in spirit, development, beta or completed stages. (more…)

The Johnny Cash Project

Tuesday, November 16th, 2010

Digital Innovation, Reviews, Social Media, Tools

The Johnny Cash Project is an amazing crowdsourcing site where fans, artists and music lovers contribute to create a video for Johnny Cash’s final recording “Ain’t No Grave” built up of still images, each by different artists creating a living portrait.

The site is a partnership between a developer, Aaron Koblin, director Chris Milk (the man behind the amazing Wilderness Downtown video) and producer Radica Media.

Each artist is randomly given a frame from the actual video and asked to interpret it with the drawing tools that are hosted within the site. You draw over the frame you have been given, meaning that you don’t have to be an artist to join in. You just need to be able to use your mouse and have a little bit of imagination. (more…)

Cloud computing: an advertisers dream?

Monday, November 15th, 2010

Digital Innovation, Web 2.0

Cloud computing is set to become the biggest user of Internet traffic over the next 10 years as more people realise that there is a huge range of software available online that meets their needs in a way that traditional desktop based solutions cannot.

The IDC have recently predicted that revenue from software provided as a service (such as Google docs) will grow 5 times quicker than normal software, and very soon a third of all software will be delivered via the web. Apparently by 2012, we will be spending more than $42 billion on cloud computing. (more…)

Where’s Nicola?

Monday, November 8th, 2010

Digital Innovation, Social Media, Social Media Optimisation

Where’s Wally . . . . and me?!

Back in June this year, the Glastonbury Music Festival and sponsor Orange made an attempt to break the World Record for the most people tagged in an online image. I’m pleased to say I am in the picture! Although where, I have no idea!

The panoramic image was taken with two Hasselblad H4D-50 Cameras mounted one on top of the other, and rotated at 10 degree increments to take in the entire crowd, going back 350 meters. The cameras captured more than 70,000 who at the time, like me, were watching the England vs. Slovenia World Cup match on the first day of the festival. (more…)

Alan Partridge and Fosters – An Excellent Example of Branded Content

Friday, November 5th, 2010

Digital Innovation, Internet TV, Social Media

As a child I always secretly begrudged my friends who had Sky TV, but I had to keep them sweet enough to get invited around to watch the big Premier League games on a Sunday at 4pm.  What I resented even more was when Sky would screen Pay-Per-View only events, as this would mean having to keep their parents sweet enough to fork out the extra, and frankly, Summer Slam ’93 just wasn’t worth the effort. It grated on me that the best entertainment should go to those who could afford them, not those who really wanted to see them… (more…)