There are many bells and whistles on Adwords nowadays, but the basics haven’t really changed much in the last five…
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14th May 2013
The 5 Basics Of Adwords – Part 2: Bids
Steve Baker Chief Analyst
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2The 5 Basics Of Adwords – Part 1: Keywords 07/05/13
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3YouTube subscriptions – a boost for search marketing? 17/05/13
As you read this, YouTube is starting to roll out a brand new subscription service. The initial intention is to…
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4Google Shopping Feed Specification Updated 16/05/13
Google moved to a paid for solution for Google Shopping, initially in the US then rolling out Worldwide. Now that…
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5Offer Extension Beta From Google 16/05/13
Google have released a new offer extension in Beta to enable advertisers to promote offers that can only be redeemed…
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6Coke Welcomes Travellers to ‘World’s Happiest Country’ 15/05/13
I’ve always been a fan of PR stunts as a brand building exercise. Done well, they can generate massive amounts…
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7Upgrade to Product Feed Specification 14/05/13
The setup of an advertiser’s Google Shopping product feed has become even more important since Google Shopping has been changing…
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8Why SEO is increasingly important to marketers 13/05/13
I recently came across this statement, in an article discussing the projections of the increase in number of online searches…
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9New AdWords Developments & Enhanced Campaigns Changes 10/05/13
Recently Google announced the release of new tools for Display adverts with the Google Display Planner.